Instead of maintaining climate change commitments and other sustainability measures as remedies for economic development, it will be more useful to turn them and use them into market opportunities. [Unbalanced opinion?] The economic development brought about by such principles and practices organized in an economy is called managed sustainable development (MSD). [Attribution required] There are many sustainability standards and certification schemes, including organic certification, rainforest alliance, fair trade, UTZ Certified, Bird Friendly and the Common Code for the Coffee Community (4C).   The United Nations Conference on Sustainable Development (UNCSD, also known as Rio 2012) was the third international conference on sustainable development aimed at reconciling the economic and environmental objectives of the international community. . . .